The undergraduate students at Menlo College engage in activities that focus on the value of ethics in business. Members of the Business Ethics Club learn about and engage in ethical behavior, while encouraging others to do so as well. Throughout the year students engage in activities and service to support this goal. As their advisor, Dr. Sekerka coordinates the community outreach Being a Better Bear Reading Program where students meet with local area children to discuss the importance of being honest and reporting ethical issues, even when it’s difficult to do so.